Koninklijke Paardekooper Group
B2B commerce in packaging and disposables
About Paardekooper
Koninklijke Paardekooper Group is an international player in the field of packaging and disposables. Various packaging companies work together within the group, each with their own specialism, including food service, retail, industry and horticulture and agriculture. Prices in line with the market, very high delivery reliability and a wide choice of packaging and disposables, almost always available directly from stock.
Highlights business case
Paardekooper uses many functionalities of the CloudSuite eCommerce platform. Some listed:
Business Case
The Koninklijke Paardekooper Group opted for the CloudSuite eCommerce platform. All Koninklijke Paardekooper Group subsidiaries, including Paardekooper Verpakkingen, use the e-commerce and PIM module for their webshops.
The solution
We have realized various webshops for the Koninklijke Paardekooper Group, such as Paardekooper.nl and Depa.nl. Via PIM, the business units fill their shops with products and product information and arrange all kinds of eCommerce activities such as email campaigns and marketing campaigns.
CloudSuite features in the spotlight
Paardekooper uses a number of interesting features of the CloudSuite eCommerce platform:
Uploading design
Paardekooper offers customers the option of having products printed with their own design or logo. For this they use the upload functionality that CloudSuite offers. The customer can make a design himself and upload it in the webshop and Paardekooper monitors the rest of the process.
Exclusive catalogs
A number of Paardekooper's regular customers have access to their own catalog in the webshop. They see Paardekooper's products in their own corporate identity and the customer can easily order personalized packaging and other supplies. A very customer-oriented feature!
Dealer webshops
Paardekooper has several dealers who offer their products. When a dealer receives an order, the sales order is automatically forwarded to the Paardekooper webshop and processed further here as a purchase order. An interesting piece of automation to make the ordering process run efficiently.
Order kiosk in store
Paardekooper has a number of physical stores in addition to the webshop. An order kiosk has been placed in these stores that makes it possible for customers to first look around in the store and view a product in real life, and then order and pay for it via the order kiosk. An omnichannel experience for the Paardekooper customer.
Integrations
- RealDolmen RAW (ERP system)
- Adyen (Payment Service Provider)
- Channable (Marketplace integration)
- Spotler (Email Service Provider)
- Print API