B2B commerce in packaging and disposables
Koninklijke Paardekooper Group is an international player in the field of packaging and disposables. Various packaging companies work together within the group, each with their own specialism, including food service, retail, industry and horticulture and agriculture. Prices in line with the market, very high delivery reliability and a wide choice of packaging and disposables, almost always available directly from stock.
Paardekooper uses many functionalities of the CloudSuite eCommerce platform. Some listed:
We have realized various webshops for the Koninklijke Paardekooper Group, such as Paardekooper.nl and Depa.nl. Via PIM, the business units fill their shops with products and product information and arrange all kinds of eCommerce activities such as email campaigns and marketing campaigns.
Paardekooper uses a number of interesting features of the CloudSuite eCommerce platform:
Paardekooper offers customers the option of having products printed with their own design or logo. For this they use the upload functionality that CloudSuite offers. The customer can make a design himself and upload it in the webshop and Paardekooper monitors the rest of the process.
A number of Paardekooper's regular customers have access to their own catalog in the webshop. They see Paardekooper's products in their own corporate identity and the customer can easily order personalized packaging and other supplies. A very customer-oriented feature!
Paardekooper has several dealers who offer their products. When a dealer receives an order, the sales order is automatically forwarded to the Paardekooper webshop and processed further here as a purchase order. An interesting piece of automation to make the ordering process run efficiently.
Paardekooper has a number of physical stores in addition to the webshop. An order kiosk has been placed in these stores that makes it possible for customers to first look around in the store and view a product in real life, and then order and pay for it via the order kiosk. An omnichannel experience for the Paardekooper customer.