The demand for eCommerce solutions in the B2B space is growing enormously. To remain competitive, manufacturers, wholesalers, distributors and retailers have to follow in the footsteps of B2C and offer a multi-channel transactional experience that is at once efficient and engaging. This is not an easy task.
B2B is a completely different world than B2C: relationships are long term and extensive agreements on price and delivery differ from customer to customer. Yet organizations must take this digitization step, because B2B companies that do not do this quickly become obsolete and cannot survive in the long run.
B2C eCommerce is the business model with direct transactions to the consumer.
The worlds of B2B eCommerce and B2C eCommerce are getting closer and closer when it comes to the shopping experience. B2B buyers are also regular customers in their spare time and are used to the convenience, personalization and design features of B2C. They also want to see that on the eCommerce platform where they do business.
There are many features to consider when developing an ecommerce platform for your online store. The list below focuses on the main differences between B2B and B2C.
Van Gelder groente & fruit is growing rapidly and therefore requires a B2B eCommerce platform that is continuously developing.
To make your eCommerce platform a success it has to be seamlessly integrated with the backbone of your business: ERP system. Your platform and your business processes have to speak as one, and ERP integration delivers a continuous exchange of critical data such as customer and product information, price agreements, stock levels and delivery times. Below is a selection of the most well-known ERP systems we work with. Is your ERP system not listed? Integrating you existing systems is no problem for us at all. We would be happy to look at the possibilities that exist and how we can optimise the online execution of your business process.
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