PDA Group

About PDA Group

The PDA Group traces its origins back to 1956 when Isaac Arbeid started a wholesale business in watches and clocks from his home on Jekerstraat in Amsterdam. Through jewelers, he sold watches under his own brand label Olympic and clocks under the brands Haid and Hermle. Since 1986, the second generation has taken over, and I. Arbeid Uurwerken has become part of the PDA Group, which includes other industry-related companies.

Their passion and love for watches and jewelry run deep in their family business, where continuity, involvement, loyalty, cooperation, flexibility, and innovation are highly valued. In 2021, they were one of the three nominees for the Zaanse Entrepreneurs Award and received the Zaanse Youth Award.

The third generation is now working within the company and exploring whether they want to continue the business in the future. In recent years, they have grown into a leading player in the mid-range segment of the jewelry industry and closely collaborate with several online providers of watches and jewelry.

The PDA Group is led by Paul Arbeid, son of Isaac Arbeid, and Jacqueline Stad, who has been a member of the PDA Group's management since 2016.

The results

Improved customer experience

Thanks to CloudSuite's user-friendly interface and advanced functionalities, customers can navigate and make purchases on the webshop more easily. This has led to positive customer feedback and an improved overall shopping experience.

Strong support and collaboration

The collaboration with CloudSuite during the implementation and launch was very positive. The extensive support and risk assessment ensured a smooth transition and effective problem-solving, contributing to a successful launch of the new platform.

Increased revenue

Although exact figures are difficult to isolate due to the pandemic (which saw a shift from offline to online purchases due to the lockdowns), PDA Group has observed clear growth in online sales since transitioning to CloudSuite. The enhanced functionalities and customer-centric approach of the webshop have contributed to this increase in revenue.

Preparation for further growth

The implementation of CloudSuite has enabled PDA Group to prepare for expansions, such as the recent opening of a new branch in Belgium. The platform's flexibility and scalability allow them to seamlessly meet new requirements and regulations without the need to open separate domains.