On 29 and 30 March 2023, the 16th edition of the Webwinkel Vakdagen will be held in the Jaarbeurs Utrecht. CloudSuite will be present again this year to meet ambitious professionals from wholesalers and brand manufacturers who want to take the next step in their digital transformation. Besides attending our knowledge session on Thursday 30 March from 14:00 - 14:30 in lecture room 2, you can also meet us at stand 72.
We are curious about your eCommerce challenges and would love to discuss this with you. Will you come and have a cup of coffee at our stand?
eCommerce implementations in the B2B market are often compared to successful implementations in B2C. But is this comparison correct? After several years of intensive trade show attendance, expert consultation and just plain old-fashioned experience, my conclusion is that B2B eCommerce success is a fundamentally different beast. So the question remains: how do you define success within a very traditional market? In this session, I am happy to share my learnings with you.
When: Thursday, March 30 | 11:15 - 11:45 a.m.
Where: Lecture Room 4
Prins Petfoods specializes in 100% natural foods for dogs and cats. As a family business for almost sixty years, Prins stands for Dutch quality products that can be found at Welkoop, Pets Place and Intratuin, among others. Prins is for sale in the Netherlands at more than 2,000 pet stores and garden centers and is also sold online. Recently, Prins has also started selling directly to consumers through their own webshop. Prins' goal is to build deeper customer relationships to increase end-customer loyalty. But how are their retail partners responding? What are their biggest learnings? And what steps have they taken to avoid channel conflict?
In this session, Marlou shares all the ins & outs on how Prins arrived at a working strategy without channel conflict with their retail channel.
When: Thursday, March 30 | 2 p.m. - 2:30 p.m.
Where: Lecture Hall 2