DE EMERCE 100
Emerce100, now in its 11 th year, sets out how decision-makers in online marketing, ICT and e-business have judged and ranked the performance of service providers in e-business and marketing over the past year.
The category 'Internet Software'
- Relay 42 - 5 stars
- CloudSuite - 5 stars
- Unica - 5 stars
- Salesforce - 4.5 stars
- ICIT Solutions - 4.5 stars
- OBI4wan - 4.5 stars
CloudSuite was considered ‘reliable’ and won five stars. The businesses were graded on a seven-point scale, so the maximum number of stars is seven.
RESEARCH BUREAU MOTIVACTION
Emerce hired research bureau Motivaction to help with the quantitative research for Emerce100. Emerce editors compiled the list of questions; Motivaction collected and interpreted the data.
From a longlist of businesses, experts picked a total of 494, divided into 39 categories, to be included in the online research. Respondents indicated which category they felt qualified to evaluate – and were asked to judge the relevant companies in their category. Participants determined the order of importance of the following four criteria when it comes to choosing a supplier: ‘knowledge/know-how’, ‘value for money’, ‘reliability’ and ‘flexibility’.